about Courage Distributing

Courage distributing is a Canadian distributor of window films, paint protection films and aftermarket products.


Courage Distributing Inc. (Courage) is a Canadian owned and operated company that has been distributing window films, paint protection films and related accessories across the country since 1992. Founders and brothers Todd and Trent Courage started out in the retail window film business in 1989 in Mississauga, Ontario then began sub-distributing for DTI in 1992. The retail business was sold in 1994 in order to focus on distribution as Courage became the exclusive Canadian distributor of Sun-Gard and Glass-Gard window films.

Courage opened its second location in 1995 in Vancouver to better serve the growing west coast market. Things took off and in 2000 it became necessary to move to a larger space. Similarly, in 2007 the Ontario office was moved from a smaller warehouse in Mississauga to a 9000 square foot building in Oakville.

Over the past 20 years Courage has gained a reputation as a leader in the Canadian window film industry. In recent years they have acquired distribution rights to several 3M products including Scotchgard and Venture paint protection films, Scotchprint automotive wrap films and Fasara decorative architectural films. Additional brands include Hanita architectural and security window films, PremiumShield paint protection films, LaminX coloured headlight protection and Wheel Bands rim protection.

Courage is known for their exceptional customer service, dealer support programs, certified 3M training programs and industry seminars that welcome over 400 attendees each year. They are a wholesale distributor without a retail company which means they do not compete against their dealers for retail jobs. These qualities help Courage stand out from the pack and sell millions of square feet in window film and paint protection film every year.